30 April 2014

This Summer Make Threads Not War, with the limited edition Lynx Peace T-Shirt Collection


As part of the Make Love Not War campaign, Lynx has teamed up with five emerging designers to create a limited edition range of Peace inspired t-shirts collectively called Make Threads Not War.
This collection will be sold exclusively on ASOS to show support for global organisation Peace One Day, the organisers of World Peace One Day which is marked on 21st Sept each year.
The t-shirts will be available from 6th May at £10 each while stocks last.
All Proceeds from the Lynx Peace collection will go to Peace One Day
The designers, all chosen for their individual artistic flair, are:

Creative group Bread Collective: Make Love Not War

Speaking of their ‘Make Love Not War’ design, Bread Collective say their design was inspired by protest signs and peaceful protests.


Mat Pringle: Yang and Yin
The inspiration comes from looking at definitive symbols of peace.

Ruby Taylor: Ten Doves One Heart

The graphic stems from Ruby’s love of creating patterns and using archetypal imagery. Ruby says ‘I Love the fact that the t-shirt has a classic display of patterns, looking pretty on the outside, but with further analysis of the symbols, you can see a deeper hidden meaning.
McBess: The Machine Rolls

The striking guitar image is the centre piece. McBess says ‘I thought the guitar could be a novel symbol of peace- it’s a tool to appease the mind and music brings people together’
Steve Wilson: New Horizons

Steve says ‘I chose to use the iconic CND symbol in place of the sun within a landscape design. I wanted to evoke the feeling of peace felt when surrounded by the natural world and the optimism that a new dawn brings.’
 
 
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15 April 2014

Lynx Launches PEACE, with a message MAKE LOVE NOT WAR

Lynx has created a new range, LYNX PEACE, to partner with Peace One Day , an international non-profit organisation behind World Peace Day.






Lynx has also launched a new campaign which encourages people to celebrate Peace through music, fashion or photography. I chose fashion.
The Peace campaign will bring these various passion points to life through exciting collaborations with:

Music producer Naughty Boy:- Make Beats Not War.
Lynx challenged Naughty Boy to bring three artists together on an exclusive track for peace.

War photographer Matthew Lloyd: Make Moments Not War
 Lynx asked Matthew to capture the perfect peace moment on camera.
 And now it's your turn

Whatever Peace means to you, capture it, upload on instagram and tag #lynxpeace and @lynxeffect.  And if your shot makes it the #lynxpeace gallery then you’re in with a chance of winning an iPhone 5S !!


Clothing brand ASOS: Make Threads Not War.

With 5 artists, ASOS has created a Peace t-shirts collection to be available online soon.
See the 5 designs online now via: www.lynxpeace.com

Here's my own Peace design using a plain white ASOS t-shirt









The Lynx Peace scent is:
Top Notes: violet leaf captive, bergamot, mandarin, lemon peel and yuzu
Heart: apricot nectar, violet flower and nutmeg,
Base Notes: cedarwood, golden amber and patchouli
Lynx worked with Ann Gatlieb to develop the fragrance with the world class fragrance house Firmenich.

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4 December 2013

Be a lover not a fighter with the new Lynx Peace range.

The range is in a bold black and silver packaging and includes bodyspray, shower gel and anti-perspirant .

Fragrance has a crisp and zesty violet leaf signature with a warm dry down of woods and musk.

So give Peace a chance! Available now
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