17 January 2018

Belstaff AW18 collection at London Fashion Week Men's

Delphine Ninous, Belstaff's Creative Director, found her seasonal inspiration looking into English subcultures: “I started looking at youth movements since the 1950s, referencing the vitality and energy of sub-cultures such as the mods, punks, rockers and skins, who all in very different ways sought to express an inter-generational clash though music and fashion. As I discovered through the Archive many were wearing our iconic jackets and customising them. This season these themes are played out in our iconic silhouettes such as the field jacket, parka, biker and bomber. We wanted to celebrate our heritage but also shine a light on our spirit of innovation whilst remaining modern and looking to our future.”


Waved Cotton Belstaff’s heritage silhouettes have all been updated for AW18 in a palette of deep hues including earthy greens, muddy blues, oxblood and copper. 

New for this season is a tumbled coated cotton that creates a graphite effect with a barely there sparkle in Harrington, Rebel Motorbike and Trialmaster silhouettes.Detail patches usually seen on the inside of army jackets now appear stitched on the exterior, alongside reflective taping. The lining directly references the red check from the punk era to evoke a sense of customisation and individuality. This group of jackets will be made entirely in the UK


 Belstaff continues to evolve the parka style - Both long and short styles come with coyote fur or shearling-lined hoods, while a deep-winter version affords extra protection and warmth in the way of wadding.

 ‘Explorer’ versions in a bold red and orange and filled with a heavy down offer excellent functionality, while a more fashion-focused style for men features a coat with a graphic matt-black diagonal bonding stripe and a short removable parka lining.

 Bombers are a key genre this season and as such have been further expanded with new styles in leather, shearling, along with more technical lightweight nylon.

 A padded bomber with contrast orange lining evokes the classic military bomber styles of the 1960s which were widely appropriated by Britain’s youth cultures who repurposed them from Army surplus stores


 A leather moto jacket comes with painted white sleeves, white zippers and red lining, referencing the customisation of punk movements..


Rich, warm shearling has been applied to all of Belstaff’s classic silhouettes together with a new four-pocket silhouette.

 A real showpiece is the; mid-length shearling jacket in a deep olive green with black bonded taping details on the shoulders that completely reverses to show a rich shearling fur exterior

Sportswear and Jersey -  a continuation of the SS18 tracksuit style sees more muted autumnal hues with updated piping details. Men’s jersey comes with rubberised logo elements in a neoprene-style fabric. T-shirts with graphic prints inspired by music bands of the era.

Footwear -  military styles dominate - a  rugged black combat style adorned with contrasting white laces.,

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7 February 2017

BELSTAFF'S FIRST REVEAL OF ARCHIVE IN LONDON FLAGSHIP

Belstaff has been quietly curating and building its Archive in preparation for the brand’s Centenary in 2024.
1950's Trashed leather biker jacket

Over the 30 months since the company moved its headquarters back to London, the Archive has been grown to an incredible 150 pieces, covering the most significant and prolific of the brand’s themes, namely aviation, military, naval and moto. The Archive also showcases Belstaff's long tradition for developing innovative materials.
1970's Plainsman leather biker jacket

Some truly incredible pieces have been discovered: a 1930s flying suit with Belstaff’s first factory name (Middleton) emblazoned across its back;



a WWII map case dated 1944; and a 1920s tent (interestingly, the term 'Bell tent' derived from the original spelling of “Bellstaff” and its logo of a bell).


Then there are more recent exciting additions such as the myriad four-pocket wax-cotton jackets from different eras, in an array of different colours, patinas, linings and labels – but the essential design forever remaining the same.
1960's Trailmaster professional waxed cotton biker jacket

This London Fashion Week sees the first reveal of a part of the Archive, with a small exposition in the New Bond Street flagship telling the story of Belstaff and Leather, being such a key material for the brand. This theme supports Belstaff’s over-arching Leather campaign running concurrently in the store, windows and online. The exposition furthers the idea that a Belstaff leather jacket is a second skin, an extension of oneself providing protection, comfort and confidence, and hence the brand’s tagline “Outerwear for Inner Strength”.
 A special stand has been created to exhibit the Archive, which can be transported between stores or other destinations, built up or down. This drive follows the success of Isetan’s pop-up in Tokyo last November, in which five of Belstaff’s key archive pieces were displayed as part of their British Week exhibition.
1970's leather racing suit

During London Fashion Week, the stand will display iconic pieces showing the history of the brand’s usage of leather, from protection in the 30s, through the moto-culture of the 50s, to the 70s, with a part specifically dedicated to Belstaff’s coloured and striped leathers from that era, which, along with the seminal 1971 film “On Any Sunday” starring Steve McQueen, inspired the current SS17 men’s and women’s fashion collections dropping in store now.
Additionally, there will be a rail of unique curated vintage pieces for sale alongside the exhibit.
1970's blue leather biker jacket

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6 June 2015

Beckham for Belstaff second collection lands in store‏

The new Beckham for Belstaff 2015 collection is now available. A true trans-seasonal evergreen, it will sit alongside the Belstaff Pre-Autumn’15 then AW15 collections through to sell-out.

Beckham in the Stannard jacket





Following on from the success that was David Beckham’s first collaboration with Belstaff last year, the second capsule continues to explore David’s passion for vintage classics, while rendering them relevant today with contemporary silhouettes and luxury finishes.

The pervasive moto pieces are joined this year by an aviation-inspired thread.
 For instance, the Ryde (image on the right) is a take on the classic 1940s aviator jacket, with tailored collar, rear pleats and tumbled leather for an authentic finish.
Teamed with the Lowry  chambray denim shirt


Joining it is the Moore:
A fresh version of the definitive flying jacket in cotton/nylon twill, modernised with faux fur collar and a more contemporary silhouette.
Teamed with Buckler t-shirt in mid grey





















 David has been wearing the Stockfield (right image) - a 1950s classic denim trucker jacket with leather sleeves – since March, creating such customer demand that waiting lists were created and sales made, well before its delivery date.
Teamed with Harpton black trousers



 Last year’s bestseller, the Stannard (top image) – a classic café racer jacket with diamond quilting on the shoulders and elbows - sees the introduction of a new colour way in racing green this year, in addition to the black, and has also achieved huge retail success pre delivery.













The Marshfield blouson,
with its iconic rear pockets, has been given a new hand-finish treatment to reinforce the vintage look.
 David has also added to this collection further elements unique to his own moto style, including clean denim jeans with knee detailing, simple tees, Chambray denim shirts, bold yellow riding gloves, and every rider’s must-have: the bandana.
















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20 June 2013

Pearly King for Festival Fashion





Top left t-shirt:
Muse Girl off white lady print in 100% cotton Sale via Accent Clothing site for £29.99:

Centre t-shirt:
Nuns Habit in off white with black & white ‘Old Habits Die Hard’ print on the front and a black stag’s head printed on the back. . Also available in burgundy
Sale via Accent Clothing site £29.99
Via Cruise Fashion £28

Top right t-shirt:
Passion Joaquin/Johnny Cash wrinkle off white cotton with coloured spray and creased finish
Sale on via Cruise Fashion £24

Bottom left jacket:
Denim jacket – not yet available. Keep checking sites:


Bottom right jacket:
Halfway in Black crinkled leather with contrasting Brown suede sleeves
On special offer via Cruise Fashion for £204.00
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