Bosideng, the Chinese Heritage menswear brand, opened its
first European flagship store in London.
The store looks pretty amazing inside
and out as the building comes to a point which dramatically points towards Oxford Street from its South Molten Street
position.
AW12 collection draws inspiration from the fusion of Chinese
and British cultures.
Colour palette: black, grey, navy, plum, claret, chocolate
brown and forest green with bolder red, sky blue, lilac and greens.
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