19 November 2016

Diadora x Sneaker Freaker

To celebrate the 15th anniversary of Sneaker Freaker, Diadora has collaborated with the renowned sneaker magazine with the “Taipan” version of an iconic Diadora Sportswear shoe: the V7000.

Sneaker Freaker’s creative take on the Diadora V7000 is inspired by the taipan, a deadly Australian snake.
Sandy suede, olive nubuck, reactive 3M hits and venomous violet highlights are a rugged package.

The midsoles are boldly blazed with a gradient mid-foot fade and the debossed ‘snakeskin’ paneling provides extra reptile air.
 Another unique twist is the custom branding. Sneaker Freaker reworked Diadora’s classic tongue design, adding the ‘Taipan’ project logo and a golden serpent slithering across the black suede, which replaces the usual Diadora ‘squiggle’.
Flip the shoes over and bold pink fangs mark the V7000’s sole. Custom Taipan packaging represents the stylish touch of this memorable partnership.

 The Taipan will be sold in Europe exclusively at Foot Locker stores in Italy, Germany, France, Spain, Netherlands, Sweden, Denmark and the UK.
The shoe will be released next November 23rd during the Foot Locker’s Week of Greatness. Limited pairs will also be available for purchase at Sneaker Freaker’s online store and via footlocker.eu/diadora.
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