Colours-A-Blazing at the True Religion Brand Jeans Corral

True Religion have launched a new corduroy jeans range and have come out with colours blazing.

The men’s Geno  stretch cords  are slim fit  with a narrow 24 wale cord and have a soft velvet-like texture.

Fabric 70% cotton 30% polyester

Colours are bright shades of : Bright Red, Limeade( green), Pacific (blue) and Pineapple (yellow)

Available at the True Religion Covent Garden store, Harrods and Selfridges.

To promote the launch of this new collection True Religion produced the short video - The Legend Of Kid Corduroy" inspired by the film "High Noon" - except that this one is in glorious Technicolor!

True Religion SS12 Ad Campaign - The Rebel

True Religion’s SS12 campaign ‘True American’ is inspired by freedom, love and the art of rock and roll. The ad campaign is based on four iconic characters and personalities to define True Religion: The Wanderer, The Maverick, The Bohemian and The Rebel .

Model :Brad Kroenig is the Rebel with a cause.
Photographer: Alexi Lubomirski
*   Stylist: Patti Wilson
*   Makeup Artist: Dotti
*   Hair Stylist: Ben Skervin
*    Location: Ahmanson Ranch, Calabasas, California

Key Looks are:
Pheonix collection for the slim fitting chinos in overdyed washes. The style is ripped and distresses with relax denim underlay. Colours range from khaki/military greens to the more adventurous mint and peony.
Phantom gives slim fit jeans with white hardware and the new blue denim with distresses design and markings, all featuring the customised inside red, white and blue seams.
Bleach/Railroad line give the worn in look obtained through an exclusive whiskering technique and experimental washes
Colour: Pineapple yellow, bright red, pacific blue and limeade green

www.truereligionbrandjeans.com

Image provided by Modus PR