Geox launches their first denim collection for AW12 with BLUGEOX.
They have teamed up with Turkey based ISKO who are one of the world’s largest and most avant –garde denim producers.
BLUGEOX is a collection of supple easy care cottons with a worn out feeling. They blend comfort with body sculpting due to the T400 fibre used that provides a greater longer lasting stretch with a softer smoother texture.
Fits include: Slim, regular and tapered in different washes.
Details include: printed waistbands, coloured stitched selvedge, eco friendly zips that can stand the sudden temperature changes. This zip was originally invented and patented for military apparel so was tested in the desert heat and polar expeditions.
Available soon in the Geox stores (Oxford St & Westfield Stratford, and online www.geox.com