6 February 2014


Unilever has announced that all four of its men’s deodorant brands will undergo the Compressed makeover, following the successful launch of the female Compressed range in 20131 which has already sold 12millions cans.

The move will see Sure Men, Dove Men + Care, Lynx and Vaseline Men deodorants compressed in style. Using the latest in product development, each Compressed can will be reduced to half its original size but crucially will still contain the same level of product, meaning it will last just as long as regular sized aerosols. 
RRP are £2.99 on Sure Men, £3.29 on Lynx (100ml), £3.19 on Dove Men and £2.49 on Vaseline.  
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