16 May 2014

David Beckham and H&M celebrate the launch of debut swimwear collection in London

Photographer Dave Benett

David Beckham hosted an exclusive rooftop pool party to mark the launch of his debut swimwear collection for H&M. The David Beckham For H&M Swimwear private launch took place at Shoreditch House on May 14, 2014 in London.

Liam Payne, Niall Horan, David Beckham & Ellie Goulding Photographer Dave Benett

Guests including Ellie Goulding, One Direction’s Liam Payne and Niall Horan and Aaron Paul soaked up the luxe party atmosphere in East London.

Photographer Glen Luchford

Since the launch of the first David Beckham Bodywear for H&M collection in 2012, the range has been designed each season with new styles, fabrics and patterns, so the addition of both stylish and functional swimwear is a natural progression.

Photographer Glen Luchford

As with all previous ranges, the focus of the swimwear collection is on fit, performance, and comfort and offers a fresh update on classic masculine style. The new range of boardshorts, swim shorts and trunks will launch in selected stores and online from Thursday 22nd May, 2014.

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