16 May 2014

Replay launch new denim dye technique - Laserblast L.I.F.E.

Laserblast LIFE (Laserblast Innovation For Earth )  - in store  from mid May -uses natural mineral pigments in the dyeing technique which imbeds the fabric with a distinctive faux vintage appeal thanks to a fine variegation of hues. Using laser technology to create whiskering effect plus an intense stone wash for more of a lived-in look. 
From there every item is put through a low temperature water wash with mineral pigments in gray and brown/ochre tones, then set to dry to attain a chunky texture.
 The two styles : the slimfit Anbass and the regular fit Waitom, present a selection of options as to fabric, treatment, wash.

The Replay Laserblast LIFE capsule collection will be available worldwide as of mid May, 2014. To mark the moment Replay flagship and in-store shops and wholesale locations, will showcase the jeans in dedicated window displays. The price range is: 149,00€ to 159,00€. <
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