Here’s the new print advertising campaign for The
One and The One for Men starring Scarlett Johansson and Matthew McConaughey.
Photographer Peter Lindbergh is a master of black and white imagery and
long-standing photographer for leading publications around the world.
For the
first campaign trailer he recreated a film set on a secluded beach on the
outskirts of Los Angeles.
Art imitating
life, the campaign sees Scarlett and Matthew backstage, surrounded by
spotlights, recreating a scene that has striking parallel to their own lives.
The One for Men is an Oriental Spicy perfume wtith Tobacco notes and Spices.
Top notes: Grapefruit, Coriander and Basil.
The Heart:Spicy warm notes of Cardamom and Ginger
Base notes: Masculine deep dry down of Tobacco and Amber with Cedarwood.
The One for Men is a concentrate of elegance and sensuality: a fragrance that is classic and modern, vibrant and engaging.
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