28 February 2015

Denim & Supply Ralph Lauren Launches Spring 2015 Campaign *Video*‏

Denim & Supply Ralph Lauren’s Project Warehouse campaign continues to explore artistic collaboration, partnering with Us The Duo, Tyler Knott Gregson and Chinaka Hodge for Spring 2015

 Project Warehouse  is a global initiative to showcase the newest faces in art and fashion and engage in creative collaboration with consumers, inspired by the spirit of artist warehouse communities. Following the success of previous collaborations in the Autumn with Grammy-nominated
Launching in late February, Denim & Supply’s new partners for the spring include singer/songwriter pair Michael and Carissa Alvarado of Us The Duo, author, poet and photographer Tyler Knott Gregson and poet, activist and educator Chinaka Hodge.


Drawing on Denim & Supply’s eclectic, vintage-inspired aesthetic for inspiration, each writer will create and share a short story that celebrates his or her personal connection with the brand ethos. Then, fans will be encouraged to post a photo on Instagram that visually interprets each story along with #ProjectWarehouse to enter for a chance to win $1,000 in Denim & Supply Ralph Lauren clothing and go on for a chance to win a trip for two to a Denim & Supply fashion shoot in New York City.
 Beginning with Us The Duo  these unique projects will unfold over the course of the spring season, offering fans many opportunities to become part of the Denim & Supply collective. Project Warehouse content will be curated into a streamlined digital hub, integrating brand videos, user submissions and product to create a multi-dimensional experience that brings Project Warehouse to life.

To learn more about Denim & Supply Ralph Lauren and the Project Warehouse campaign, visit:

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11 February 2015

DIESEL LAUNCH SS15 CAMPAIGN SHOT BY NICK KNIGHT

Resounding a clear siren for tolerance, equality and unconditional love, Diesel launches its SS2015 advertising campaign.


This is Diesel’s new year’s resolution. It’s rising above, it’s tolerance, inclusiveness, LOVE in the largest most unconditional sense possible. As Nicola Formichetti explains, “It’s elevating yourself. Elevating your spirit. Whatever it takes, however you do it. Wherever you are.” Conceived by creative director Nicola Formichetti and styled by Anna Trevelyan, the campaign will run with the hashtag #DieselHigh because of its provocative and optimistic implications—urging to live life in the moment and to enjoy the ride.



As Nicola says, “There are so many crazy things happening now that you don’t see people just having fun any more. The challenge was to work with an avant-garde photographer, Nick Knight, and get him to do something he’s rarely done – which is shoot people smiling. It feels spontaneous, like they are selfies and he’s just the one snapping the photo.”


The DNA of Diesel and the reignition that began with #DieselReboot evolves into #DieselHigh. #DieselReboot was about individuals celebrating their unique point of view and celebrating their creativity. From there, we moved on to the new communities in #WeAreConnected and now, we are creating a powerful, positive new energy for the world with #DieselHigh.

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4 February 2015

POLICE Launch Optical Collection SS15 with Neymar Jr


Iconic fashion and lifestyle brand today presents the new Optical 2015 collection, offering sleek, key, urban eyewear, synonymous with global brand ambassador, Neymar Jr. Modelling for the renowned photographer Rankin Neymar Jr features in the newly released campaign with the famous and striking Mexican model, Daniela De Jesus.


Police presents a collection of optical styles that combine classic silhouettes with modern edge, whilst still remaining true to the urban style that is so typical of the recognisable brand.
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