Aquascutum AW15 Collection For All Body Types‏

Inverted Triangle (broad shoulders and chest with a narrow waist and hips)

 Focus on detailing around the waist (pockets, belts etc.) This will help break up an outfit. Wear striped tees, particularly if the stripes are focused on the stomach and not chest to balance the lower half. Keep away from skinny jeans and embrace slim fits. 

 Rectangle (shoulders are the same width as the waist and hips)

The aim is to widen the shoulders whilst making the lower torso appear narrower. Wear structured blazers that appear padded but stay narrow on the arms. Layer- Fine knitwear can be used to widen the chest and shoulders and narrow down towards the hips. 

Oval (round, particularly at the centre of the body with narrower shoulders)

 Wear vertical stripes and pinstripes to elongate your body- this will make it look slimmer. Embrace textured pieces in darker hues

www.aquascutum.com

Thomas Pink SS15 Collection

Inspired by global travel, the SS15 collection is of rich colours, textures and prints.
Travel to India for the paisely print, S America for the tropical florals and Miami for the pink stripe.

 Stripes and checks range from intensely saturated colours to elegant worn in and cool.

 Soft collars mingle with more traditional cuts.
Below is on trend colour blocking with penny pink and turquoise on the Eldon shirt. Tie is the Indigo spot tie.

Blurring the lines between casual and formal is this dapper smart casual attire: The navy Baker jacket, pale blue Calderon shirt, Indigo spot bow tie and the paisley print pocket square

Have fun with these colourful summer socks:

www.thomaspink.com

Seersucker Shirts - the Fabric of Milk and Sugar just right for the Summer Heat

OK not actually made from milk and sugar. Its name just originates from the Persian words ‘shir o shekar’ meaning ‘milk and sugar’ which apparently describes the smooth surface (milk) mixed with the bumpy texture (sugar)

This crinkly look is due to slack tension weaving mixed with normal tension which allows the fabric to breath and air to circulate freely against the skin, so keeping the wearer cool and dry. Plus you don’t need to iron, it’s meant to look crinkled. So it's an ideal fabric for the hot summer months and for travelling.

Seersucker shirts usually come in plaid or stripes.

Go for Lands’ End button down collar in fresh spring mountain green plaid.

Or their rich red Bengal Stripe.

Both priced at £25 www.landsend.co.uk

If you don’t like the crinkles, then there is always the Madras shirt. It may have a hot name but the light open weave of this cotton will keep you cool. Here in bright cyan and orange clay plaid. Price £25

Short Sleeved Summer Shirts

 The main draw back with short sleeved button down shirts is the actual short sleeves. A man with his long shirt sleeves rolled up says ‘sexy chic’ compared to short sleeves flapping around skinny arms or straining over stocky arms. But that is not to say the short sleeve does not have its place in a man’s style wardrobe, especially as beach or holiday wear.

Roll Up! Roll Up!

The solution for the skinnier arms is to roll the short sleeves up for a tighter fit.

Debenhams's Manteray shirt

Here the model in the Debenhams Manteray shirt has rolled up his sleeves giving a closer fit around his arms. The actual design – yellow horizontal stripes and buttoned chest pocket, also gives more bulk to the skinnier frame. Keeping cool in 55% linen and 45% cotton and the price won’t break you out in to a sweat either at £32. www.debenhams.com

Heatons linen shirt

For the guys whose arms are stockier, go for the longer length i.e. the sleeves which end nearer to the elbow. Unless of course it is all muscle and you want to show off your biceps.

 Heatons rich linen shirt has longer sleeves. Price £12 Here worn with linen rich trousers £14 and a straw panama hat £5 www.heatonssstores.com

Layering short sleeved shirts over tee shirts and leaving open flatters most body types. For the larger guys, it tends to slim the tummy as the open front acts as vertical lines which create the illusion of a slimmer you. Plus the shirt is loose and so there is no straining of the fabric around the mid section. And for the skinnier guys the extra layer gives more bulk.

Heatons check shirt with mock tee

If you are not very good at layering then Heatons have a check shirt with mock printed t shirt insert. Price £12. Worn here with cargo shorts £13 and laced toe cap canvas shoes £7.00